M Lash Boutique is a home lash salon on Sydney's Northern Beaches, founded by Emma, a mother aiming to build a business around family life for herself and other mothers. Else Studio built the brand from the ground up, shaping its positioning and building a complete logo suite, a warm neutral palette, a considered type system and full brand guidelines.

A bold brand identity for a modular furniture studio, combining custom typography, vibrant retro colour, and a tile-inspired visual system that reflects the brand’s focus on modularity and design-led craftsmanship.

Wild Pod is a premium food delivery concept designed for curious cooks and chefs who love to explore. Inspired by foraging and seasonal ingredients, the brand blends rich colour, custom typography, and handcrafted details to create an identity that feels elevated, expressive, and full of flavour.

Bossy Beans is a self-led branding project inspired by my love for coffee and cafés. Designed as a playful, personality-driven brand, the project explores bold typography, rich colour, and graphic elements that feel confident, fun and loud.

A passion project inspired by European summers, aperitivo hours, and wine shared with friends. A playful, expressive identity brought to life through hand-drawn illustrations, warm colour palettes, and a custom script logotype.